Bonus Round with Zac Dixon

When marketing is in your DNA, you can't help but inject it into every creative project. Zac Dixon from IV Studio shares how thinking about marketing and community building from a product's inception has helped them land hit after hit on crowdfunding and your tables.

Special thanks to our episode contributors:

• Zac Dixon
• IV Studio

Episode written and produced by Danni Loe & Jennifer Graham-Macht.

Beats by Lukas Michas.

Graphic Design by Seth Nickerson.

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