S1:E10 Create Lasting Media Partnerships

When was the last time you evaluated how your publisher/media relationships are going? Danni and Jen connect with some of their longest running media partnerships to see what's working, and how we can continue to grow those relationships long into the future. Investment here is about way more than money!

Special thanks to our episode contributors:

Suzanne Sheldon

Danielle Standring

Grant Lyons

Audio transcription available here!

Episode timestamps:

• 0:00 - Publisher-creator relationships in the board game industry
• 5:31 - Media categories and their roles
• 14:57 - Publisher goals for successful game marketing
• 19:37 - Content creator goals and approaches
• 27:30 - Best practices for publishers and creators

Episode written and produced by Danni Loe & Jennifer Graham-Macht.

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