Danni and Jen discuss three essential questions that have helped them find success in crowdfunding games.
Audio transcription
available here.
Episode timestamps:
- 0:00 - What is the threshold you need to hit in order for a product to have long-term success?
- 13:18 - How crowdfunding is not the end all, be all
- 18:38 - Crowdfunding is like a floating holiday
- 23:33 - When you have a crowdfunding campaign, you’re creating instant gratification
- 29:41 - The importance of making it as easy as possible for backers
- 35:30 - Kickstarter campaigns as a marketing tool for games
- 40:06 - Launch dates are a powerful day of marketing
Episode written and produced by Danni Loe & Jennifer Graham-Macht.
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